The articles are written in a very basic form, the words used are mostly short and the style seems casual and informal. Phrases such as "hot and fabulous" , "giving me a wedgie" and "is that your hand on my bum" are all used which would appeal to younger children/teenagers and especially to girls. The humour used is very immature and simple.
There are speech bubbles on nearly every picture making a joke. In the articles themselves the names of celebrities talked about are put in bold and a different colour to the rest of the text. Alliteration is used in the words written in the centre of the first page, "Dolls Drama".
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